Audience & offer research
Clarify who you want to reach, what they need and how your offer answers that need.
META ADS · ZAINAB ABDULLAH
Be the reason
they stop scrolling.
Facebook and Instagram advertising works best when the audience, offer and next step make sense together. Zainab Abdullah helps businesses plan and manage Meta ad campaigns with that complete customer journey in mind.
Let’s talk about meta adsClear support.
A scope that makes sense.
Campaign planning & setup
Map the campaign objective, account structure, audiences, placements and landing-page journey.
Creative & message testing
Develop ad angles and copy, coordinate creative direction and compare meaningful variations.
Measurement & refinement
Agree on relevant conversion events, review performance and use findings to guide the next test.
Before we get started.
Can you help with both Facebook and Instagram ads?
Yes. Meta campaign planning can cover Facebook and Instagram, with placements selected around your audience, creative and campaign objective.
Is advertising spend included in the service fee?
No. Media spend is paid to the advertising platform separately. Scope, management fees and the proposed media budget are agreed before work starts.